It has been a funny few days.
Earlier this week I decided it was time to prune the number of blogs I am following on WordPress. I didn’t want to lose any blogs that I read frequently or bloggers with whom I interact. As a result I decided to go through every account I was following and prune the ones who don’t actually post on their accounts.
I was really surprised at the number of accounts I was following that had been dormant for years. As a result I decided to prune any blogs that had not been used in the last six months. It was interesting to see that the vast majority of the blogs that were dormant had very few followers and that they all followed a very clear pattern.
I suspect that many of the people I unfollowed abandoned their blogs because they didn’t have a readership and as a result they lost interest and gave up. I believe this demonstrates a few simple truths about blogging.
We all blog for different reasons, but I think we all share something in common. We believe we have something to say, and of course we want others to hear us. A blog without a following is simply a public diary. We use our blogs to express ourselves whether through our writing, photography, art, craft, cooking or whichever medium we choose.
The thing is if you want people to buy into your blog you need to work at it. It takes time and effort to build a following and it is a slow process, but the more you put into your blog the more readers or viewers you will attract. It is important to post regularly, but it is even more important to interact with other bloggers, especially those with whom you share an interest.
WordPress has something like 13 million blogging accounts and you really need to be a part of the community if you want to gain followers. With that many blogs around your relationship with your readership needs to be a personal one. I was sad to unfollow so many accounts, but following those accounts was a pointless exercise. My blog is important to me, but so is being part of the community. I enjoy blogging but interacting with others is important too.
I hope to be here for a long time, my blog is a part of my day and I hope it will remain so for many years to come.